Adding new users to Google Analytics is a straightforward process. Follow these steps to grant access to R&A:

1. Sign in to your Google Analytics account.
2. Click on the “Admin” button in the bottom left corner.

1. Click on “Account User Management” in the Account column.
2. Click the blue “+” button in the top right corner.
3. Enter rand_analytics@ramarketing.com.
4. Choose Admin for the new user.
5. Select whether you want to notify the user by email.
6. Click “Add” to confirm and add the new user.
7. The new user will now have access based on the permissions you’ve granted.